Whenever I speak to audiences about publishing, it still surprises me that so many new authors think that a traditional book deal is the ultimate solution to all-things-publishing. Most believe that with a big house deal they won’t have to worry about marketing. Unfortunately, that’s...
If you’re planning to self-publish your book, then you know that costs can add up—especially if you want to do it well. You need to invest in professional editing, custom cover design, interior layout, printing books, distribution, marketing, and the myriad of other details involved...
Long before I owned a publishing company, I started out by self-publishing my first book (which led to numerous opportunities!). Like most new authors, I had to start from the beginning and investigate my options. Trying to navigate the world of self-publishing was like driving...
A book proposal is required when pitching a manuscript to literary agents or editors in pursuit of landing a traditional book deal. Similar to a business plan for an entrepreneur, writing a book proposal forces the author to dig in and do some important research...