by Stephanie Chandler | Jun 4, 2012 | Special Announcements
Book Expo America is happening this week and it’s the largest publishing industry event held each year. We should be hearing a lot of industry data this week and according to this report from Publisher’s Weekly, there were over 211,000 self-published...
by Stephanie Chandler | May 23, 2012 | Special Announcements
Last week we held the Nonfiction Writer’s Conference, a completely virtual event conducted via teleconference with 15 speakers over three days. This was our second event and our best one yet! Here’s a look at the agenda: WEDNESDAY MAY 16, 2012 9:00AM...
by Stephanie Chandler | Mar 21, 2012 | Book Marketing
For a book to succeed, there are basic steps involved: Start with a great book (well-written, edited, visually appealing) Identify your target audience (beyond “everyone,” narrow the focus) Figure out how to reach your target audience (what marketing strategies will...
by Stephanie Chandler | Jan 10, 2011 | Book Marketing
1. LAUNCH AND OPTIMIZE YOUR WEBSITE: No matter where you are in the process, a website essential to build an audience, share samples of your work, showcase your accomplishments, attract media and impress publishing professionals. 2. HOST A BLOG: A blog can be a...