Where Professionals Publish

How Authors Can Earn Real Money with Corporate Sponsors: Part 2

In my previous post, How Authors Can Earn Real Money with Corporate Sponsors: Part 1, I discussed several ways you can earn money by working with corporations. While you may think that these corporate sponsorships are few and far between, I can assure you that...

How Authors Can Earn Real Money with Corporate Sponsors: Part 1

One big benefit of being an author and cultivating an audience is that you can attract corporate sponsors. This essentially means that corporations will give you money to help them reach your audience. I have personally worked with over a dozen corporate sponsors in recent...

How Authors Can Sell to Bookstores, Plus Free Bookstore Consignment Agreement

Over the years many authors have asked me about how to get their books sold in local bookstores. As a former bookstore owner, I can tell you that this is probably easier than you think. Most local bookstores, especially the independents, are happy to support...

Authors: Here’s An Easy Way to Cultivate Relationships with Your Book Readers

Reviews help sell books, and as authors we all eagerly look forward to good reviews. When a new review shows up on Amazon, Goodreads, Redroom, or on a blog, it can be cause for celebration. Well here’s an easy idea to build more loyalty with...

How Authors Can Promote Books with Pinterest

The biggest buzz in social media right now is all about Pinterest. This site allows users to create visual boards by “pinning” images on the screen. Pinterest is currently drawing record amounts of traffic, and has a high appeal with a female audience. Here’s how...

How to Autograph Books: Book Signing Tips for New Authors

Recently a new author asked me how she should handle autographing her books. It took me back to when I had published my first book, remembering how awkward it felt to sign copies. I also thought about my first business—a bookstore—where we flipped through used...

Authors: Give your books away to start word-of-mouth marketing

If you have authored a book I strongly recommend that you give your book away to as many people as you can–particularly people of influence. Not everyone likes the idea of parting with their books for free, but the majority of consumers buy books based...

Why Free and Low-Cost Book Promotion Campaigns Generate More Sales for Authors

I have always been a believer that authors should give their books away as much as possible. The goal is to get your books into as many readers’ hands as you can so that they tell their friends and talk about it online—which leads to...

How to Contact the Media (for Authors)

Go directly to the source by reaching out to reporters who cover your topic. If you’re an author of a business book, you should target reporters who cover business, a cookbook author should contact food writers, and an author of a sports guide should contact...

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