by Stephanie Chandler | Sep 15, 2016 | Book Marketing, Book Publishing, Ebooks & Information Products, Internet Marketing for Authors, Meet Our Authors, On Writing Non-fiction, Professional Speaking for Authors, Social Media for Authors, Special Announcements, Traditional Publishing Myths
After a database crash, we were unable to restore many of our blog posts from the past several years (despite having backups, which failed). However, we had already begun to moving our blogging efforts over to our sister site: The Nonfiction Authors Association. You...
by Stephanie Chandler | Mar 15, 2013 | Book Marketing
Guest Blog Post by Norm Schriever Has your book ever received a one-star review? Ouch, that hurts. It’s hard enough being an author these days without bad reviews to stunt our sales. Already we’re shunned for being self-published authors, like it’s some sort of...
by Stephanie Chandler | Feb 27, 2013 | Book Marketing, Book Publishing
Authors often ask me why their books appear on Amazon under the Used Books category, especially if their book has only recently been released. Not to worry! There are legitimate reasons for this. Most books are distributed through Ingram, the world’s largest supplier...
by Stephanie Chandler | Feb 19, 2013 | Book Marketing, Book Publishing
I just returned from speaking at the San Francisco Writers Conference, one of my favorite events each year. And this year there was a clear theme among the aspiring authors I spoke with. Many were writing books in different genres, and they weren’t sure how to go...
by Stephanie Chandler | Feb 6, 2013 | Book Marketing, Ebooks & Information Products
Amazon has a handy featured called “Give as a Gift” which you can use to send someone a Kindle book via email. For authors, this can be quite handy for book promotion purposes. If you can drive more sales to your Kindle edition by getting others to give it as a gift,...
by Stephanie Chandler | Feb 4, 2013 | Book Marketing, On Writing Non-fiction
If you’re working on your first book, you will inevitably have to sit down and write the sales copy that appears on the back of your book (also known as “jacket” copy). For authors who haven’t had to do this before, it can feel like a bit of a challenge. You have a...