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By Stephanie Chandler on Apr 23, 2012 with Comments 0
You can use your book as the foundation to teach others your system for doing what you do. You could even develop your own certification program and recruit agents who deliver services under your brand, while they also promote your book and generate revenue for your business. For examples, check out the following: – Jay
By Stephanie Chandler on Dec 22, 2011 with Comments 1
Before you even begin to write a book, you need to find out what other books exist on your topic. If you are pitching to a traditional publisher, this exercise is a required part of the process. But even if you are self-publishing, you should evaluate your competition so that you know how to position
By Stephanie Chandler on Jul 07, 2011 with Comments 1
Years ago when I owned a bookstore, local authors constantly showed up peddling their books and 9 times out of 10, I could instantly tell when a book was self-published simply from the cover. Often times the covers simply featured text and lacked any depth or interest. I knew it would be hard to convince
By Stephanie Chandler on Apr 05, 2011 with Comments 8
Turning a blog into a book isn’t exactly a new concept—it’s been done by many over the years. One big recent example was highlighted in the movie Julie and Julia, featuring Meryl Streep and Amy Adams. The movie was based on a blog-turned-book by Julie Powell, a woman who decided to spend a year cooking
By Stephanie Chandler on Jan 28, 2011 with Comments 0
There are plenty of writer’s conferences out there and hands down, one of the best events you will ever attend is the annual San Francisco Writer’s Conference. The conference takes place the weekend of February 18-20, 2011, and I will be there speaking on internet marketing for authors and how non-fiction authors can develop profit
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