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New Marketing Opportunity for Self-Published Authors

Marketing for self-published authors

Publisher’s Weekly is offering a program called PW Select, which allows self-published authors to get their books featured in a special supplement. Select titles will also receive reviews from the publication. The cost to participate is $149 and PW is read by all kinds of industry pros: agents, editors, librarians, publishers, distributors, and media. Seems

How to Find Book Reviewers for Nonfiction Books

How to find book reviewers for nonfiction books

Most book reviews in major publications focus on fiction so it’s harder to find sources willing to review nonfiction. However, here’s a little trick that has worked for me: Create a Google Alert with the keywords “book review” <genre> So yours might be “book review” memoir or “book review” health. Note that “book review” is

Authors: Give your books away to start word-of-mouth marketing

If you have authored a book I strongly recommend that you give your book away to as many people as you can–particularly people of influence. Not everyone likes the idea of parting with their books for free, but the majority of consumers buy books based on recommendations from media, peers, friends and family. Giving books

Resources for Soliciting Reviews for Non-fiction Books

Resources for nonfiction book reviews

Most publications feature book reviews of fiction books, and occasionally a non-fiction book is thrown in for good measure. However, there are still some resources out there for non-fiction authors. Here are three for starters: 1. BlogCritics.org – Features book reviews across most genres and content is syndicated to other sites for even greater exposure.