Authority Publishing home page

Where professionals publish - 877-800-1097

Book Profit Strategy: Build a Team Around Your Brand

You can use your book as the foundation to teach others your system for doing what you do. You could even develop Book profit strategy: build a team around your brandyour own certification program and recruit agents who deliver services under your brand, while they also promote your book and generate revenue for your business.

For examples, check out the following:

- Jay Conrad Levinson’s “Guerrilla Marketing Master Training” program: www.gmarketing.com

- Jim Horan’s Consulting Team: www.onepagebusinessplan.com

- Michael Port’s “Book Yourself Solid Certified Coach” program www.michaelport.com

This is a fascinating and potentially lucrative business model. The authors listed above have each built a brand around their books. They offer certification programs and provide training for others to teach their systems. Did I mention that their candidates pay thousands of dollars to go through the certification training? And once certified, these folks become marketing agents as they pound the pavement promoting the books and the related brand. Simply brilliant, don’t you think?

***This is an excerpt from Booked Up! How to Write, Publish, and Promote a Book to Grow Your Business by Stephanie Chandler. Get a free copy in PDF format by signing up for our newsletter!

Comments Rule! 5 Reasons to Leave a Comment on This Post

  1. We link your name to your website which may improve your site ranking with Google.
  2. Because we include your web link, other readers may click through and visit your site.
  3. Contribute to the conversation. Did this help you? Do you have something to add? Share with our readers!
  4. It's good karma! You just might get more comments on your blog as a result, not to mention visibility with other readers.
  5. We pay attention to comments and appreciate users who take the time to contribute!

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>