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By Stephanie Chandler on Oct 24, 2012 with Comments 0
Of all the social media networks, Twitter is my favorite. As an author, it allows me to locate and connect with my target audience. It’s also been a fantastic force for driving traffic to my website, generating sales, and attracting media interviews. If you’re an author and you still aren’t sure if Twitter is right
By Stephanie Chandler on Oct 16, 2012 with Comments 2
Most nonfiction authors have a unique opportunity to demonstrate authority in their fields, and build an entire brand strategy that boosts book sales. Your book may also be an extension of your business, working in concert with your other marketing efforts to attract consulting clients, speaking engagements, corporate sponsors, and generate other opportunities. To get
By Stephanie Chandler on Oct 10, 2012 with Comments 1
This week Amazon announced a new website feature called Author Rank, where the top 100 “most popular” authors are featured, alongside their books. You can view the top authors overall, or view by genre. This data is updated hourly, based on recent cumulative sales for the author’s books. Authors can view their own ranking in
By Stephanie Chandler on Oct 03, 2012 with Comments 12
There have been rampant rumors in the publishing industry in recent months about Barnes and Noble and its policies to not stock books by Amazon authors. Amazon owns several imprints so presumably this ban on their books by the largest brick and mortar bookseller includes books published under the following Amazon imprints: Createspace, AmazonEncore, Amazon
By Stephanie Chandler on Oct 02, 2012 with Comments 16
Recently LinkedIn introduced a new feature called Endorsements, where people in your network can acknowledge your skills, and you can return the favor. Endorsements appear at the bottom of your profile, alongside a list of your skills and expertise. Essentially this feature allows others to easily validate your experience, based on keywords you’ve specified in
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