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By Stephanie Chandler on Nov 29, 2011 with Comments 8
Whenever I speak to audiences about publishing, it still surprises me that so many new authors think that a traditional book deal is the ultimate solution to all-things-publishing. Most believe that with a big house deal they won’t have to worry about marketing. Unfortunately, that’s not the case at all. The hard truth is that
By Stephanie Chandler on Nov 23, 2011 with Comments 0
Name: William E. Cole Book Title: The ABC Formula: Building Your Life’s Enduring Core Values Website URL: www.absinc.org Social Media Links: http://www.linkedin.com/in/absinc http://www.facebook.com/ABSINC What is your book about? This book presents a new way of thinking and being. It’s a practical philosophy of how to live your life built upon the foundation of enduring Core
By Stephanie Chandler on Nov 23, 2011 with Comments 7
In my previous post, I covered how to create a speaker one-sheet. Now let’s discuss how to create a speaker page for your website, which is essential if you want to break in to professional speaking. As an author myself, I never set out to be a speaker—it’s just something that sort of happened for
By Stephanie Chandler on Nov 21, 2011 with Comments 5
If you’re just getting started in professional speaking, one of the most important pieces of marketing collateral you will need is a speaker sheet. This is a simple document that can be given to those who would book you to speak at an event. There are a variety of ways to create yours. Some speakers
By Stephanie Chandler on Nov 15, 2011 with Comments 9
If you’re interested in getting a traditional publishing deal, you’ve probably heard that you need a platform. I learned this back in 2004 after attending the San Francisco Writer’s Conference. I had shown up with a proposal for a business start-up guide—my first book—and shortly after that event I received a phone call from literary
By Stephanie Chandler on Nov 10, 2011 with Comments 6
It’s mid-November and in the writing community there has been a lot of buzz around National Novel Writer’s Month (known as NaNoWriMo). The mission, for those who choose to accept, is to spend the entire month of November writing a novel, with the ultimate goal of reaching 50,000 words by month end. I’m pretty sure
By Stephanie Chandler on Nov 08, 2011 with Comments 1
When I receive an inquiry from someone who wants to hire me as a speaker for their event, I go through a series of questions to make sure I understand the scope of the opportunity. This Speaker Intake Form helps me collect all of the data I need to move forward and meet expectations for
By Stephanie Chandler on Nov 04, 2011 with Comments 0
Most experts know that having a well-written, professionally published book on their topic will gain them instant credibility. Having a book has numerous advantages. Consider these facts: A book is often a great prospecting tool for business professionals. A book can help set you or your company apart as the market leader. A book gives
By Stephanie Chandler on Nov 03, 2011 with Comments 7
For new authors, there’s a special kind of joy you feel when you finish your manuscript, and then your book is finally published. You kick off a book launch, engage family, friends, and peers, and feel like you’re on top of the world. Yet after all the fun and initial book sales, the frenzy passes
By Stephanie Chandler on Nov 01, 2011 with Comments 0
November has long been known as National Novel Writing Month, also known in the writing community as NaNoWriMo. The point is to get writers to commit to writing every day for the entire month, which is no easy task, and produce a rough draft of a novel by the time they’re done. Several years ago
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